The General Story of Stocked

Stocked has set out to do one thing: inspire the use of great products every day. We are a local community of food entrepreneurs sharing ideas, resources, and a communal space (see: Stocked Studios) . We craft a variety of small batch items in-house (see: Stocked Kitchens), all with special attention given to simple ingredients, bold flavors, and striking packaging. We work with 500+ specialty shops, markets, and restaurants across the nation (see: Stocked Distribution) to share our products with the world. Through sharing our resources and collaborating, we’ve realized we’re better together than separate. 

 

The History...

Back before Stocked, our founder, Bryan Mitchiner, was co-founder of Mustard and Co. In 2013, he and Justin Hoffman started making small-batch mustard in the back of a kitchen that they worked at. While growing the business, Bryan began taking inspiration from all of the other makers in Seattle, and he knew that he wanted to share more beyond their bold mustards. Through Stocked, we now are able to do that. Here on Stocked General Store you’ll be able to find all of our in-house brands as well as other products that we’ve come across, all of which have their own stories to tell. 

 

Meet our team...

Bryan Mitchiner, Founder

Our CEO, condiment guru, and sales-extraordinaire. Bryan brings in all of the products here at Stocked, and works directly with the business owners to make sure that we understand their stories. Then, he helps them to get into the 500+ stores that we work with across the states. When Bryan isn’t doing CEO things, he’s either goofing off or playing competitive ping-pong.

bryan@stockedgeneral.com

 

 

 

Michael Callahan, Production, Fulfillment

Callahan makes one of those products that we love, Callahan’s Hot Sauces. He’s the man responsible for packing each and every package to ensure the safest delivery to all of you. To say he’s a caring man is an understatement. Receive one of his boxes and you’ll know exactly what we mean. He also delivers to all sorts of local joints here in the Seattle area, so you might see him around stocking shelves. Be sure to say hello if you do!

michael@stockedgeneral.com

 

 

 

Krista Nelson, Marketing

Founder of Krista's Baking Co., Krista also takes our photos, runs the website, blog, and social media accounts, sets up events and workshops, and just to round it out, does some product development and packaging design on the side. When she’s not doing any of the above she’s probably stalking instagram accounts in search of inspiration. If you find any typos on our website, be sure to drop her a line :)  

krista@stockedgeneral.com

 

 

 

Julie Jones, Operations 

This NorCal/MidWest/now Seattle girl came to us in Summer 2016, shortly after moving here. She discovered our products while working at a local market, and with her experience running operations for a small jam company back in Wisconsin, it was the perfect fit. Julie has worked to streamline all of our processes, handles our incoming and outgoing shipments, and we're pretty sure that no one can organize filing cabinets quite like she can.

julie@stockedgeneral.com

 

 

 

Justin Hoffman, Production and Product Development

In a fit of inspiration Justin first created Mustard and Co.’s Honey Curry mustard recipe, which launched Mustard and Co. onto the specialty food scene. His love for unusual ingredients and willingness to eschew convention have helped guide Mustard and Co., and now Stocked, into becoming what it is today. He runs our production kitchen here at Stocked Studios, and when he’s not making mustard, he helps out with our in-house products, like Georgetown Pantry Supply.

 

 

 

Dominic Plasencia, Operations, Sales, Fulfillment

Admittedly, Dominic has had a crush on Mustard and Co. since it’s inception. A colleague of Bryan and Justin in 2013 he’s kept close tabs on all of their success. So when a wayward jar of Black Truffle landed in his office in Alaska he couldn’t wait to share with Bryan. A conversation of old times ensued and after some deliberation they decided to join forces once again. He brings an affinity for flannel, a love of all things wild and breadth of retail/distribution experience to the Stocked team while tackling everything from sourcing to taking out the recycling. 

dominic@stockedgeneral.com